As a new business owner, I’ve had a lot to do over the past year.
I created this website, and began blogging regularly. I opened a Twitter account. I have a (minimal) presence on Google+. I am building a client base through Upwork.com.
The only thing I haven’t done is start a Facebook page. Some people — including “the experts– (whoever they are) say it’s the single most important thing all new business owners should do. “They” are probably right (whoever “they” are).
So why haven’t I done it? Why wasn’t it my first priority?
Call me a rebel. Call me an individualist. Call me a big fan of critical thinking. Call me stubborn. Call me obstinate. Call me pig-headed. Call me an idiot. Call me anything you’d like.
It won’t change how I feel about Facebook. I hate it. I always have — and I always will.
I hate it because I value my privacy. I hate it because it seems inane. I hate it because “everyone” participates — although I must confess, I don’t know who “everyone” is.
I hate Facebook because I had to post stories (or links to stories) there when I worked at various newspapers. It was time-consuming and it was a pain in the butt — to put it nicely.
I hate Facebook so much that I never created a page to promote my book, Truth Be Told: Adam Becomes Audrey, even though “everybody” insisted that I should. I suppose “everyone” will say that I would have sold more books if I had started a Facebook page to promote my memoir. But here’s a newsflash: I don’t really care.
All of that being stated, I suppose I will have to put my personal feelings aside sooner or later. After all, this is about business.
So yes, I am planning on creating a Facebook page for In Brief Legal Writing Services. I’m determined to do it by the end of the year. And when I do, I hope to see you there.